Brand Loyalty: 12 Best Ways to Make Your Customers Love You
When you’re marketing a small business, it can be easy to focus on attracting new leads and converting those into customers. After all, customer acquisition is important for growing a business.
But what if each of those new customers also returned to make more purchases,...
17 Small Business Saturday Marketing Ideas Any Business Can Try
Just after Thanksgiving, businesses celebrate Black Friday and Cyber Monday to draw in shoppers and set the tone for a high-revenue holiday season. For many years, the biggest brands won on these shopping days, and that’s why American Express created Small Business Saturday...
18 Great Positioning Statement Examples + How to Write One
You know that one friend who always knows exactly what to say? Positioning statements are sort of like that. They help your brand say the right thing at the right time.
And with these examples and templates, you’ll have everything you need to write a positioning statement...
96 Gourd-geous November Content Ideas for a Bountiful Fall
Things move quickly in these last couple months of the year. We’re shifting from October goblins to November gobblin’ while keeping an eye on December shoppin’. It’s a speeding train that isn’t stoppin’.
It can feel a little out of control when you’re marketing a business....
The Ultimate Cheat Sheet to Holiday Advertising in 2024
Holiday advertising, while crucial to year-over-year success, can be a daunting task for even the most popular brands. You’re not alone if navigating holiday ads for your business feels more like driving through a blizzard than taking a sleigh ride through a winter...
27 Perfectly Worded Thanksgiving Greetings & Messages
You nailed your Halloween costume. You’re on track to hit your Q4 goals. You’ve even gotten some holiday shopping done. Then it comes time to create all your Thanksgiving-themed collateral and it’s coming out nothing like you had envisioned…You do some Googling and find...